| EAS Wins Business from Africa to Austria |
| Written by April Whitehead |
| Monday, 03 March 2014 00:00 |
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EAS has announced two new business wins. The event data and integrated marketing technology company has been appointed by Reed Travel Exhibitions to handle registration and data management for its new event WTM Africa, 2 to 3 May, and its new ‘International Ski Travel Market’ taking place 17 to 18 March 2014 in Kitzbuhel, Austria. WTM Africa marketing manager, Katarina Shepherd, says: “EAS has already transformed our registration systems and approach to data management for our market leading travel industry events. WTM Africa is a significant launch for us and we are confident EAS will bring cutting edge technology and an essential regional specific knowledge to this new show.”
Mark Jakobsen, hosted buyer account manager at Reed Travel Exhibitions, says: “For the International Ski Travel Market the company’s EAS-e system is the perfect solution for us because unlike many of our other events, which are the largest in their sector, this niche event requires a more hands on solution. With EAS-e we don’t have to compromise on professionalism and we know we can rely on EAS to deliver a highly efficient product.”
Peder Berg managing director of EAS says: "We are especially delighted to have been asked to handle the registration and data management for what is set to be the leading B2B exhibition for Africa’s leisure travel industry."
At the end of 2013 EAS completed event registration and accreditation for the latest edition of World Travel Market (WTM) London. With significant global reach and generation of over £1.859 million (GBP) worth of business during its London event, WTM is the world-leader in the travel exhibition sector. WTM Latin America , 23 - 25 April 2014, Sao Paulo, Brazil and Arabian Travel Market , 5 - 8 May 2014, Dubai, UAE are also currently being handled by EAS. |
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