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EAS Blog
EAS Win WTM Latin America and Arabian Travel Market
Written by April Whitehead   
Tuesday, 18 September 2012 07:57

Reed Travel Exhibitions (RTE) has appointed Event Advantage Solutions (EAS) to handle the accreditation and registration of World Travel Market (WTM) Latin America, Transamerica Expocentre, Sao Paulo, Brazil (23 to 25 April 2013) and the Arabian Travel Market (ATM), (6 to 9 May 2013), at Dubai International Convention & Exhibition Centre, Dubai, UAE.
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Arabian Travel Market
Written by April Whitehead   
Wednesday, 10 July 2013 00:00
Case Study: Arabian World Travel Market
Live Dates: Annual, May
Location: Dubai International Convention and Exhibition Centre (DICEC), Dubai
Client: Reed Travel Exhibitions
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LFW Hyperlapse of Courtyard
Written by April Whitehead   
Friday, 12 September 2014 00:00

London Fashion Week on 12th September 2014 - Hyperlapse of the Courtyard Space...

 
TES SEN
Written by April Whitehead   
Tuesday, 23 September 2014 00:00

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World Travel Market Latin America
Written by April Whitehead   
Wednesday, 10 July 2013 00:00

Live Dates: Annual, April
Location:Transamérica Expo Center, São Paulo, Brazil
Client: Reed Travel Exhibitions

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EAS Features in Stadia
Written by April Whitehead   
Thursday, 10 July 2014 00:00

Are you in control of your accreditation security is the topic of the Industry Opinion Piece featured bu Stadia

 
Broadband World Forum
Written by April Whitehead   
Monday, 06 October 2014 00:00

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World Travel Market
Written by April Whitehead   
Tuesday, 18 September 2012 07:57

To totally digitalise the whole registration process of the UK's largest trade exhibition. In addition to managing volume of exhibitors and visitors, the task was further complicated by the wide range of visitor categories and admission criteria and how best to convert the existing manual system to a digital one.

Case Study: World Travel Market (WTM)
Live Dates: Annual, November
Location: ExCeL, London
Client: Reed Exhibitions

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Seatrade Middle East
Written by April Whitehead   
Friday, 10 October 2014 00:00

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London Fashion Week
Written by April Whitehead   
Tuesday, 18 September 2012 07:57

The British Fashion Council (BFC) and Single Market Events, organisers of London Fashion Week, took the decision to give their data and registration systems a major make-over.

Case Study: London Fashion Week
Live Dates: Annual, Spring and Autumn
Location: Somerset House, London
Client: British Fashion Council

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The Big 5
Written by April Whitehead   
Monday, 06 October 2014 00:00

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Abu Dhabi F1 Grand Prix
Written by April Whitehead   
Tuesday, 18 September 2012 07:57

We were brought in by ADMM at short notice. Their previous system was stalling and causing severe admission problems, and the next F1 Grand Prix at the Circuit was fast approaching.

Case Study: Abu Dhabi F1 Grand Prix
Live Dates: Annual, November
Location: Yasmarina Circuit, Abu Dhabi, UAE
Client: Abu Dhabi Motorsports Management

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Labour Party Annual Conference
Written by April Whitehead   
Tuesday, 18 September 2012 07:57

To build a bespoke database system enabling the Labour Party to take registrations for the Labour Conference and the Electoral College. These projects were particularly crucial at this time because they coincided with the lead up to the election of the next Prime Minister

Case Study: Labour Party Annual Conference
Live Dates: Annual, September/October
Location: Changes each year (Manchester Central 2012)
Client: Labour Party

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Want to work with a dynamic growing company?
Written by April Whitehead   
Tuesday, 03 June 2014 00:00

Want to work with a dynamic growing company constantly striving to push the technology boundaries in the event space – relish the opportunity to shine working with high profile brands and organisations (including the likes of Labour Party, British Fashion Council, the Rugby Football Union and Reed Travel Exhibitions) - and work in a stimulating and constantly moving environment (based from our Shoreditch Office in London, with travel internationally as required)

We are looking for an Account Manager who is self driven, quick to learn, has a creative approach, an eye for detail, keen to embrace new technology and is willing to work ‘event’ hours. Interested? –call Nicky Hale now on Mob 07900903198 or email This e-mail address is being protected from spambots. You need JavaScript enabled to view it

 
Abu Dhabi Sustainability Week
Written by April Whitehead   
Tuesday, 18 September 2012 07:57

To manage and implement accreditation across co-located events within a short time frame. High volumes of attendees plus many VIP's added to the challenge.

Case Study: Abu Dhabi Sustainability Week – IRENA (International Renewable Energy Agency General Assembly) and World Future Energy Summit
Live Dates: Annual, January
Location: Abu Dhabi, UAE
Client: United Nations/IRINA and Reed Exhibitions

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EAS Secures Scotland House
Written by April Whitehead   
Friday, 28 March 2014 00:00

EAS has been appointed to design and implement a bespoke accreditation system for Scotland House, a flagship venue at the heart of the Glasgow 2014 Commonwealth Games.

EAS will use its unique and powerful ‘Accredit’ system to manage guest registration and guest list management for a series of events, identification of key staff and recording of overall attendance from the 20th July 2014, when the venue opens.
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Thames Diamond Jubilee Pageant
Written by April Whitehead   
Tuesday, 18 September 2012 07:57

EAS was contracted by the Thames Diamond Jubilee Pageant in order to supply full accreditation services for the near 40,000 participants in the Pageant.

Case Study: Thames Diamond Jubilee Pageant (TDJP)
Live date: June 3, 2012
Location: River Thames
Client: Thames Diamond Jubilee Pageant

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EAS Appointed by London Wine Fair
Written by April Whitehead   
Monday, 10 March 2014 00:00

The London Wine Fair, organised by Brintex Events, has appointed Event Advantage Solutions (EAS), the event data and integrated marketing technology company, to handle all registration and data management, commencing with the 34th edition, taking place at Olympia, 2 to 4 June 2014.

EAS’s role with London Wine Fair will encompass the design and operation of a unique registration system specific to the event’s data marketing requirements, including social registration. EAS will also provide advanced intelligent lead capture in the form of company’s exclusive DataPilot system.
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EAS Wins Business from Africa to Austria
Written by April Whitehead   
Monday, 03 March 2014 00:00

EAS has announced two new business wins. The event data and integrated marketing technology company has been appointed by Reed Travel Exhibitions to handle registration and data management for its new event WTM Africa, 2 to 3 May, and its new ‘International Ski Travel Market’ taking place 17 to 18 March 2014 in Kitzbuhel, Austria.

WTM Africa marketing manager, Katarina Shepherd, says: “EAS has already transformed our registration systems and approach to data management for our market leading travel industry events. WTM Africa is a significant launch for us and we are confident EAS will bring cutting edge technology and an essential regional specific knowledge to this new show.”
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EAS Unveils 'EAS-e' - Do it yourself registration system
Written by April Whitehead   
Monday, 10 February 2014 00:00
EAS has officially launched its innovative new registration system, EAS-e - aimed at events with 500 or under attendees. Developed in-house, using the vast expertise and resources of this industry leading company, EAS-e has been designed to meet the needs of smaller events where all aspects of registration are handled by the organiser.
Peder Berg, EAS Managing Director explains: “Our focus is always on meeting the needs of our clients across the full spectrum and scale of events. With EAS-e, organisers are in a position to deliver a professional and cost effective registration solution on their smaller scale events. To create EAS-e, we have streamlined and optimised our tried and tested Accredit system, which is widely used by our clients including the RFU Accreditation team at Twickenham Stadium."
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EAS is Recruiting
Written by April Whitehead   
Thursday, 06 February 2014 00:00

EAS IS RECRUITING

We are hiring an Account Executive to work with us in our Shoreditch Office in London - with travel to the UAE and internationally as required.

The role will encompass full account management of EAS exhibition and registration solutions and therefore will require a bright, outgoing, motivated person with excellent people skills and attention to detail. We are a dynamic growing company constantly striving to push the technology boundaries in the event space so being quick to learn, having a creative approach, keenness to embrace new technology and a willingness to work ‘event’ hours are a must
.
EAS is a leading database development and event registration company, with offices in the UK and the Middle East. Running for over 10 years in the UK and 5 years in the Middle East, our knowledge of the event industry and ability to deliver complex database solutions, makes us the number one choice for event organisers. Our client list is testament to our abilities and includes amongst others the Labour Party, British Fashion Council, Abu Dhabi Government, the Rugby Football Union and Reed Travel Exhibitions.
 
EAS Appoints Senior Account Director
Written by April Whitehead   
Wednesday, 08 January 2014 00:00

Event Advantage Solutions (EAS) has appointed Nicky Hale to the newly created role of Senior Account Director and General Manager UK, based at the company’s UK Office in Shoreditch, London. Nicky’s primary focus will be to help with the ongoing growth of the company and assist in ensuring EAS continues to offer first class service and ground breaking systems to the industry. Client liaison will be key, as will the efficient implementation of the wide ranging and international projects managed by EAS - as the primary supplier for event accreditation and registration systems.

Nicky’s move to EAS sees her step from event management to event supplier side, having previously worked for Seatrade Communications Ltd, publisher and organiser of maritime exhibitions and conferences. In her last role of Middle East Events Manager she was responsible for the running of the company’s main exhibitions. Nicky’s experience also spans many years working in database and registration system management and brings with her a wealth of knowledge across all facets of events.
Nicky says: “I am certainly joining EAS at an exciting time. The company is growing internationally with an increasing number of new business wins in South America and Africa and their data management technology is leading the way. I believe my background and skills are a perfect fit with the demands of this newly created role.
Peder Berg, managing director of EAS says: “Nicky stood out at the obvious choice for us. We know registration systems, operations, management and close client liaison are all second nature to her. We are delighted she is now part of our Team.”
 
EAS Drives Ahead in November
Written by April Whitehead   
Thursday, 31 October 2013 00:00
EAS is set to drive ahead with five high profile events in November 2013. Taking place in the UK, South Africa and the UAE these events are expected to attract a combined audience of over 200,000 attendees.
EAS commences November’s schedule of events with the opening of the Formula 1 Abu Dhabi Grand Prix, 1-3 November, where the company handles security accreditation for over 9,000 staff, contractors and suppliers. Meanwhile back in the UK at ExCeL London, EAS is preparing for World Travel Market (WTM), 4-7 November, one of the UK’s largest trade shows, where the company manages the registration and data capture for over 50,000 visitors and exhibitors. ADIPEC, taking place 10 – 13 November in Dubai will see EAS handle the registration a further 50,000 visitors and exhibitors and in Cape Town, South Africa, the EAS team will be onsite registering over 8,000 visitors and 350 exhibitors. EAS will conclude November with The Big 5, International building and construction show, 28-25 Nov, in Dubai where over 60,000 attendees will be checked in and out of the Dubai World Trade Centre by the company for this largest construction event in the Middle East.
Mark Elliott, EAS Director says: “All our business indicators are showing an upward trend. It’s encouraging for us and the industry generally that we are experiencing an upturn in attendance across events with an increase in new business and event launches both in the UK and overseas. Essentially our systems are cutting edge, designed to enable our clients’ to harness data, create an integrated marketing strategy and therefore secure competitive advantage.”
 
EAS Appoints New Account Manager
Written by April Whitehead   
Tuesday, 10 September 2013 00:00

Mark Anderson joins EAS (Event Advantage Solutions) as Account Manager, based in the company’s Shoreditch, London, UK office.Mark will be responsible for the full delivery of our clients registration needs at shows including; Arabian Travel Market, TV Connect, Critical Communications, BroadBand World Forum, Africa Com and Special Needs London for clients including; Reed Travel Exhibitions, Informa and TES.

Mark joins EAS in this newly created role with sound credentials and a comprehensive range of skills within the events sector. Since Graduating from Law and moving into events, he has completed over 200 projects including conferences, trade shows, live music, theatre and sporting events. Mark has assisted the team at EAS in a freelance capacity over the last two years. Other recent roles have included Production Assistant at Secret Cinema and Vehicle Services Team Lead at LOCOG, providing transport solutions for the London 2012 Olympic Games.

Mark says: “EAS’s can do culture and innovative approach to registration is very exciting and motivational. I’m looking forward to the challenge of exceeding our client’s expectations on a daily basis.”
Peder Berg, Managing Director of EAS says: “Mark has an impressive track record in event project management. This experience is valuable to EAS because we work closely with our clients to deliver a registration solution which enhances and accommodates all marketing and operational needs."
 
EAS expands in UAE with ATM
Written by April Whitehead   
Tuesday, 14 May 2013 00:00

EAS EXPANDS IN THE UAE WITH THE ARABIAN TRAVEL MARKET
London 14 May 2013: Event Advantage Solutions (EAS), has further increased its portfolio of successful events it services in UAE with the opening of the Arabian Travel Market (ATM) 2013, the region’s leading travel industry showcase, taking place in Dubai this week, 6 -9 May. EAS were appointed to handle ATM’s registration for the first time in 2013, by organisers Reed Travel Exhibitions, as a direct result of the registration system the EAS team successfully developed for Reed’s World Travel Market (WTM) London.
Mark Elliott of EAS in Abu Dhabi said: “EAS is excited to be a part of such a significant show with its own unique registration requirements. Our considerable experience of the region and having already successfully handled WTM in London means we embrace the opportunity to deliver an optimum service for the 20th anniversary of The Arabian Travel Market.”
Fiona Ashton, marketing manager Reed Travel Exhibitions said: “EAS has streamlined and vastly improved our event registration system and customer service levels here in Dubai. We have been particularly impressed by our exhibitor take up of EAS’s data management system, The Data Pilot. An innovative new service we have been able to offer our 2,500 exhibitors this year.”
ATM celebrated its 20th edition last week and featured exhibitors from 87 countries and exhibition floor space sold out at over 22,000 square metres.
 
EAS Introduces Social Registration
Written by April Whitehead   
Monday, 29 April 2013 00:00

EAS Introduces Social Registration
EAS has announced the launch of a cutting edge social registration platform. This is the first system to incorporate social networking sites into an event registration system. Essentially it enables exhibition organisers to utilise the peer networks of registrants to an event through social media channels including Linkedin and Facebook.
Peder Berg, Managing Director of EAS says: “We have developed and are in the process of rolling out the first event registration system to harness the power of social networks. In this new application, we have created a highly targeted event marketing tool which is accurate, intuitive and reaches potential visitors in a way no other previous system has. Interest in the new system has been exceptional and several leading UK and overseas organisers have committed to implementing it across the next cycle of shows.”
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10,000 Hour Rule
Written by April Whitehead   
Monday, 06 May 2013 00:00

10,000 HOUR RULE APPLIES TO EXHIBITIONS TOO
The Story of Success written by Malcolm Gladwell Throughout the publication, Gladwell repeatedly mentions the "10,000-Hour Rule", claiming that the key to success in any field is, to a large extent, a matter of practicing a specific task for a total of around 10,000 hours.
How does this apply to exhibitions. We've just finish the registration for WTM Latin America . A massive 1,200 exhibitors – 20% more than anticipated – took part in the first three-day World Travel Market Latin America. A launch by the Reed Exhibitions team running the 32 year old highly successful WTM London. How do they do it? Luck, being in the right place at the right time? No we don't think so. Over many years event teams have steered WTM on a successful path, maintaining a competitive advantage and evolving with the times. Its not luck or even talent that achieves this type of sustained success but sheer hard work. Event professionals are not frightened of hard work - long hours and intense periods of work come with the territory. So take comfort with all that practice we are already on the way to reaching our 10,000 hours and our key to success!
 
WTM Latin America - What a show!
Written by April Whitehead   
Friday, 26 April 2013 00:00


Travel sector foucuses on São Paulo for First World Travel Market Latin America


Congratulations to the Reed team from all at EAS on a fantastic event. Check this out http://www.youtube.com/watch?v=qxE9n8t77Jo&feature;=share&list;=PLmj1f_CTBbjDBL9lnYrycvwvXHpixghuR

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Mega projects put Dubai back on the map
Written by April Whitehead   
Thursday, 21 March 2013 00:00


The Government of Dubai has announced a number of megaprojects that analysts and industry experts say will further strengthen the city’s appeal as a business and incentive destination. Reports International Meetings Review

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EAS Is Recruiting
Written by April Whitehead   
Monday, 25 February 2013 00:00

EAS IS RECRUITING

Event Advantage Solutions is currently recruiting!
If you are or know of a bright, outgoing, motivated person with excellent people skills and attention to detail then please get in touch with us. We are seeking talented people to join our account handling teams, from junior levels upwards.
We are a dynamic growing company constantly striving to push the technology boundaries in the event space so being quick to learn, having a creative approach, keenness to embrace new technology and a willingness to work ‘event’ hours are a must. Please email This e-mail address is being protected from spambots. You need JavaScript enabled to view it for more information.

 
Olympic Suppliers Given the Green Light
Written by April Whitehead   
Tuesday, 29 January 2013 00:00

Event Advantage Solutions Among Suppliers Given Green Light To Promote Olympic Work

Accredit - our unique high security event accreditation system was implemented at Casa Brasil. Weeks of hard work by our dedicated team paid off. Casa Brasil organisers were delighted with our efficient system and has to be said - excellent customer service. Accredit is built specifically for events with an exceptionally high level of political, sports, commercial and celebrity VIPs - discreet high security vetting.

 
The Data Pilot Takes Off
Written by April Whitehead   
Wednesday, 12 December 2012 00:00

EVENT ADVANTAGE SOLUTIONS TEAM LAUNCHES FIRST LEAD CAPTURE APP
‘The Data Pilot’ in London
The launch party for The Data Pilot in London on 11 December was one to be remembered. EAS were determined to give this revolutionary app the send off it deserves and they did! Guests were treated to inflight entertainment including a full demo and presentation by Peder Berg on the capabilities of the most advanced lead capture application based service designed specifically for the events industry. 'The Data Pilot system literally puts live data at the fingertips of event marketers'. Flight attendants wheeled around light bites and of course complimentary drinks. Seat belt signs were off for dancing and general partying throughout the evening! Guests were seen leaving with The Data Pilot branded flight sleep masks (sure to be future collectors items). Watch this space for more 'The Data Pilot' news...
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Case Studies

Testimonials

"...Their innovative and professional approach has revolutionised the registration procedures for Labour’s Annual Conference."

Full testimonial...
 

“With an impressive track record of accrediting major international events and its highly advanced Accredit system, EAS was a natural choice to manage and implement a new vetting process for the RFU at Twickenham Stadium.”

Full testimonial...
 

“We believe EAS will help us at Reed Travel Exhibitions, our visitors, and exhibitors to keep moving Arabian Travel Market (ATM) forward, strengthening its position as the leading travel exhibition in the Middle East.”

Full testimonial...
 


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